NEW BALANCE • PHOTOGRAPHYMaking sure a pop-up store stays frozen in time
CLIENT
New Balance through Rubish Productions
YEAR
2023
DELIVERABLES
17 Photos
ROLE
Photography, edit, retouch
The brief
New Balance opened a pop-up store in Stockholm to launch Fresh Foam X More Trail. They needed photos that showed off the styling and setup of the space.
What we made
I photographed the pop-up from the big picture down to the small details: the product on display, the styling around it and the space coming together as one.
The result
A set of 17 edited photos for New Balance to use in their own channels.